About Your Executive Team

Who is the CEO?

Name:

LinkedIn profile:

Relevant experience

Strengths that contribute to the business plan

Who is the CTO?

Name:

LinkedIn profile:

Relevant experience

Strengths that contribute to the business plan


Who else is on the team?

Name #1

Title

LinkedIn profile:

Relevant experience

Strengths that contribute to the business plan


Name #2

Title

LinkedIn profile:

Relevant experience

Strengths that contribute to the business plan


Name #3

Title

LinkedIn profile:

Relevant experience

Strengths that contribute to the business plan

Who are your advisors?

Name #4

Title

LinkedIn profile:

Relevant experience

Strengths that contribute to the business plan


Name #5

Title

LinkedIn profile:

Relevant experience

Strengths that contribute to the business plan


Name #6

Title

LinkedIn profile:

Relevant experience

Strengths that contribute to the business plan

Do you have existing investors?

How much have you raised to date, and at what funding level?

About Your Pitch Deck

Do you have a deck designed for investors?

If Yes, please send your most current/ favorite version of the pitch deck to us.

If yes - How would you rate it? What would you like to be better? What feedback have you received?

Do you have a PowerPoint Template that you want us to use?

When do you need the Pitch Deck to be completed by?

What language do you need the deck in?

What type of investors are you presenting this pitch deck to?

Share a folder with your company logo, product images, executive headshots, and any product/ innovation related graphics.

Opportunity Potential

How big is this opportunity?

How do you define the market that this opportunity is found within?

What is the Total Addressable Market size?

How does your solution fix the market pain?

How do you measure that pain?

What is the impact of that pain on each unit (either person or business) within your addressable market?

Now applying total market to the impact, what is the value/ measurement of that pain, applied to the entire market ?

Does your team have experience capitalizing on this opportunity potential? If so whom and how?

PRIMARY MARKET

How would you label the market?

How would you define it?

How large is the market?

Where are they located?

What are they spending to resolve the problem that your solution addresses?

What is your value statement that would appeal to this market?

What successes does your leadership team have with addressing this market?

Solution Overview

What is the name of your solution?

What category would you classify your solution within?

How long has your solution been around?

How many people (or entities) have experienced your solution?

How many people (or entities) have purchased your solution?

What are the big benefits from your solution?

How does your solution address/ solve the problem?

How does your solution epitomize the big idea?

What are the top 3 wow statements about your solution?

Does your leadership team have success with this solution approach?

The Problem

What is the one problem your company solves?

What is your personal connection to this problem?

Are there multiple people or groups of people or companies who experience this problem?

What is the impact/ detriment of this problem?

How is this problem being solved today without your solution?

How long has this problem been around?

What is the source of this problem?

What makes you qualified to solve this problem?

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